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Digging Into Strategic Enrollment Management Numbers

Apr 09, 2022

How are merit scholarships used to drive revenue?


Many colleges use Strategic Enrollment management to build incoming freshman classes, but what does that mean? Does Strategic Enrollment Management affect how financial aid or merit scholarships are offered to students? Cyndy McDonald and Liane Crane explain more about Strategic Enrollment Management, and dig into details using the "Buyers and Sellers" college lists created by author and journalist, Jeffrey Selingo, author of Who Gets In and Why.


Presenters

Cyndy McDonald | cyndy@cyndymcdonald.com

Liane Crane | liane@thecollegedollar.com


Friday Forum Recording


Powerpoint Presentation

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Business Resources

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Source Book


Fractual Virtual Assistant Company


Data Sources



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